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Mercedes-Benz launches 2 vehicles; eyes double digit growth in 2012

German automaker Mercedes-Benz today launched two products--M-Class and SLS AMG Roadster--in India and expects a double-digit growth in the luxury car segment in the domestic market this year. M-Class, a luxury sports utility vehicle, is priced at Rs 58-60 lakh, while an open top vehicle SLS AMG Roadster costs about Rs 3 crore. After unveiling the products at the 11th Auto Expo here, Mercedes-Benz India MD-cum-CEO Peter Honegg said M-Class will be locally assembled at the company s Pune facility. It was launched in the global market about six months back. He said an open top vehicle SLS AMG Roadster is powered by 6.3 litre V8 engine which can go from 0-100 km per hour in 3.8 seconds. Asked about the sales growth, Mr Honegg said Speaking on the occasion, Mercedes-Benz India MD-cum-CEO Peter Honegg said the company is looking at achieving a double-digit growth in the luxury car segment in the domestic market this year. Our plans are to sell more than what we sold in 2011 and to satisfy the customers even more, he told reporters. He added that sales are likely to pick up in the second half of this year, but lot depend on the what steps government announces. The company had sold 7,430 units in 2011 as compared to 5,819 units in the previous year. It also showcased the future design cues through Concept A-Class and fuel cell technologies.