Building on its commitment towards making road safety a priority, Honda Motorcycle and Scooter India Pvt. Ltd. has educated more than 1 lac Indians in a single calendar month of November 2017. Spread across India, the series of activities included new as well as experienced riders, kids, women and college students.
massive education drive empowered 1,20,859 people, sowing the seeds
of making them responsible riders in the future. Placing a special
emphasis on ‘Catch
Honda 2Wheelers India educated nearly 55,000 kids. November also saw
a unique ‘Be Seen Be Safe’ Campaign for primary school children
to commemorate Children’s Day.
than 2,600 females were gifted the joy of riding via the Dream Riding
initiative in November 2017. Operational since 2009, under this
scheme, women can learn how to ride an automatic scooter in just 4
hours. This FREE OF COST initiative has empowered nearly a 1 lac
females to be independent and empowered riders since inception.
on the occasion, Mr.
Yadvinder Singh Guleria, Senior Vice President, Sales
Marketing, Honda Motorcycle & Scooter India Pvt. Ltd. said,
2Wheelers India is
committed towards road safety in India.
and practical experiences
extended on road safety to the participants. The
month of November was special to us as we educated more than 1.2 lac
Indians. I express my sincere thanks to the government authorities
across states for providing Honda an opportunity to extend our
road-safety awareness activities via the 12 traffic parks.”
initiatives of Honda 2Wheelers mega road safety drive includes:
Learning becomes fun
with Honda’s Proprietary
2Wheeler Riding Trainer – The Honda 2Wheeler Riding
Trainer is a state-of-the-art, compact, computer driven machine that
puts riders in real life road traffic situations through a variety of
options. The Riding Trainer can reproduce various traffic situations
that occur on roads, offering a safe way to experience hazardous
situations. It also gives beginners a
chance to practice the use of clutch and other motorcycle operations
before riding an actual motorcycle.
Safety commitment of Honda:
Honda 2Wheelers India, road safety comes first. Till date, Honda has
educated more than 15 lac Indians on road safety. Honda has adopted a
total of 12 traffic parks in Delhi (2), Jaipur, Chandigarh,
Bhubaneswar, Cuttack, Yeola (Nashik), Hyderabad, Indore, Ludhiana,
Coimbatore and Karnal.